I see this kind of draft all the time. The writing is strong. The voice is clear. The material is real, sometimes deeply emotional. And yet, when you finish reading, something doesn’t quite land. The raw ingredients are there. What’s missing is structure. Many writers resist structure because they think it will make their writing formulaic. They want to follow their instincts and let the piece unfold naturally. But structure isn’t about forcing every story into the same shape

You don’t have to be a professional storyteller to tell a good story. You don’t even have to think of yourself as a storyteller. In fact, I believe storytelling is a skill we’re all capable of learning and improving. That’s one of the ideas at the heart of my book, A Story for Everything: Mastering Diverse Storytelling for Any Occasion, and it’s something I had the chance to talk about on the GSMC Book Review Podcast. Storytelling Is Already Part of Your Life We often associa

Most leaders know they’re supposed to inspire their teams. But that doesn’t necessarily mean standing in front of everyone and giving a motivational speech. In my experience, a story often works better. Stories can humanize leaders, lower defenses, and make difficult conversations feel less like announcements and more like moments of connection. I learned that lesson years ago at Tippett Studio, the visual effects company founded by Phil Tippett. The Jurassic-Sized Leadership